3 Ways Floyd Mayweather Jr. Has Grown One of The Most Successful Boxing Franchises

Mayweather Boxing + Fitness, a group fitness experience created by World Champion boxer Floyd Joy Mayweather Jr., has launched over 70+ franchise locations with plans to open hundreds more. Floyd Mayweather is a retired, undefeated professional boxer (50-0) whose passion for exercise and self-improvement inspired him to build an impactful health experience. How did a professional boxer with no franchise experience create such a ground-breaking and successful business model? Here are 3 things he did to make sure Mayweather Boxing + Fitness succeeded where other fitness franchises failed.

1: Built an Incredible Corporate Team

Early in the franchise development process Floyd began surrounding himself with an amazing team full of experience and previous success. It wasn’t hard to find the best of the best because with name recognition like “Mayweather” everyone wanted to be part of such a spectacular and exciting brand development process.

One of the key members of Floyds incredible team is James Williams, The President, and CEO of Mayweather Boxing + Fitness. James was previously an advisor to Beyoncé on her entertainment and management company, Parkwood Entertainment, with a focus on developing Beyoncé’s Ivy Park brand. He also co-founded XPT Life, a performance lifestyle brand created by big-wave surfer and fitness innovator, Laird Hamilton, and professional volleyball player, Gabrielle Reece.

Prior to those endeavors, James had an eight-year career at Bain & Company, where he developed growth strategies and devised business plans for some of the most successful luxury, auto and sports brands in the world. Prior to Bain, James was a corporate lawyer at Clifford Chance, at the time the world’s largest law firm and part of the UK’s “Magic Circle” of elite firms, working in both London and New York. While studying for his MBA, James founded the non-profit, SOMB, which provides school uniforms to children in sub-Saharan Africa. He has visited Zimbabwe, Kenya, Rwanda and South Africa on several occasions to oversee SOMB donations.

2: Unique and Effective Training Program

Floyd spent several years together with industry leading fitness experts, taking everything that Mayweather had developed as an elite level athlete, and tailoring and adapting it for the group fitness program. These unique and effective workouts ensure their members achieve better results over time, which maximizes studio retention. Lengthy memberships ultimately deliver more value for Floyd’s franchise owners.

3: Brand Recognition

No other fitness franchise has a name with more recognition than “Floyd Mayweather.” Floyd has around a 70 percent consumer awareness in the U.S. The biggest form of marketing for group fitness today is digital advertising: Facebook, Instagram, Google Ads. Consumers are multiple times more likely to know of the Mayweather brand than any other group fitness concept. This allows for a cheaper cost per lead and higher content engagement. When a Floyd Mayweather Boxing + Fitness studio opens in a new market, they do not have to spend thousands of dollars trying to educate the public on who and what they are. Thanks to the brand recognition the name affords, franchises can hit the ground running.

The Mayweather Boxing + Fitness Group Franchise fitness model has been fine-tuned for well over 10 years. The entire team has spent countless hours developing the business plan, recruiting the best team in the industry, and building a franchise infrastructure that ensures it will remain the industry’s most successful fitness franchise.

Franchise Support With Mayweather Boxing + Fitness Franchise

Why Franchise Support Matters

As any professional boxer knows, you’re only as strong as the team around you. A great boxing coach will teach you how to fight and stay fit, achieve your goals, and take you to a higher level of performance. It’s true, boxers may have the inherent physical abilities and gift for the sport, but no fighter achieves greatness alone. That’s why, no matter what, you see a coach or trainer in every boxer’s corner during a bout.

The same can be said for the relationship between a franchisor and a franchisee. A franchise system is only as strong as its franchise owners, which is why so much time, money and resources are invested in training and support programs. But not all franchises are created equal. Some franchisors go over and above to ensure their franchisees growth through hands-on training, intimate coaching sessions, unlimited resources on operations such as marketing, and ongoing support for the life of the franchise. When entrepreneurs invest in a franchise system, their money should be going toward unmatched support and training, which is why it’s so important to find a franchise system that delivers only the very best.

“A major part of what makes a franchise successful is its easily replicable system, which includes centralized training for how business is done. You’ll have the infrastructure that will help bring new hires up to speed on how things operate—with training modules on opening procedures, daily operations, using point-of-sale software, and more,” according to a report in Forbes. “You’ll have input and help from the franchise on how to craft and execute effective campaigns of your own as well. They may provide, depending on their size and resources, a marketing plan that covers a market analysis, strategy, sales forecast, and budget.”

franchise support

Franchise Support With Mayweather Boxing + Fitness

For franchise owners with Mayweather Boxing + Fitness, we’re in your corner every step of the way. We’re committed to helping you master every single aspect of the business model, including, but not limited to site selection, buildout and construction, marketing, training, workout curriculum, merchandising, technology, professional development, and much more!

“The success of our franchise owners comes first,” says James Williams, CEO and co-founder. “This is why we’ve built one of the most comprehensive training and support programs in the industry. A great franchise offers great systems. Great franchise owners become that way because they have great systems to follow. The success of our franchise owners is what drives everything we do, and we will never waver from that commitment.”

Initial Training

From day one, Mayweather Boxing + Fitness gets you ready to become the best franchise owner you can be. For starters, prior to opening your new location, all franchise owners come to our corporate headquarters for several days of in-person training. There, you’ll learn everything from how to win and retain members, how to implement our marketing strategies, and how to set realistic goals – just to name a few!

“All of our corporate team has strong experience in boutique fitness,” says Williams. “We understand how to scale franchise systems the right way. Everyone here has a huge passion for fitness, for business growth, and for the future of our franchisees. The relationship and connectedness between our team and our franchisees is a critical part of our success.”

Marketing and Digital Resources

When Mayweather Boxing + Fitness opens a new location in a community, we want to make a splash that there’s a new and better way to workout in town. That’s why our marketing team has developed a unique and effective marketing strategy tailored for the community you serve.

Indeed, Mayweather Boxing + Fitness offers one of the most stand out marketing strategies in the entire boutique fitness category. And for franchise owners, it couldn’t be easier – we provide you with all the resources you’ll need to grow brand awareness, win new members, and hit your goals.

Ongoing Support

As in business and as in life, you never stop learning. And the same is true with investing in a Mayweather Boxing + Fitness franchise. Our support and training team is with each franchise owner for the entire life of the franchise, there to provide you with all the resources, professional development, and ongoing coaching you need. The Mayweather Boxing + Fitness franchise team is always looking for ways to grow and evolve, and we’re committed to keeping our franchise owners up to date and thriving along the way.

“We help you key in on things that will help your future moving forward,” Will Reid, Director of Franchise Onboarding. “We make sure you have every box checked. With our processes and systems, it doesn’t matter if you’ve never been in franchising before, because we’re there to guide you. If you’re passionate about fitness and running your own business, you can come into Mayweather and run your own studio.”

Learn More About Mayweather Boxing + Fitness Franchise

Come join one of the most exciting and passionate teams in the boutique workout industry with Mayweather Boxing + Fitness. You simply won’t find another franchise that matches up with the amount of training and support provided to franchisees. To learn more, visit our research pages here or request more information by filling out our form here.

Mayweather Boxing + Fitness and the Franchise 500

Mayweather Boxing + Fitness franchise Ranks on the Franchise 500

The bells have sounded, and Mayweather Boxing + Fitness is coming out of the gates hot. As one of the fastest growing gym experiences in the country, Mayweather Boxing + Fitness just landed a major accolade, splashing onto Entrepreneur magazine’s esteemed Franchise 500 franking. Every year, for the past 44 years, Entrepreneur has released its Franchise 500 list, which shines a light on best performing franchise systems in the U.S. Now, the ranking is used by aspiring franchise owners to find the best bet investments. Indeed, Entrepreneur’s list is one of the most robust and comprehensive rankings in the industry, looking at an individual franchise’s cost & fees, size & growth, support systems, brand strength, as well as financial strength & stability.

“With this year’s record-breaking number of applicants, the list offers a comprehensive overview of the state of the franchise world as it emerges from the most challenging days of the pandemic into uncertain economic conditions—and still keeps going strong,” Entrepreneur wrote. “There’s something here for every prospective franchisee, whether you’re interested in finding an opportunity within a brand that has been around for decades or in getting in on the ground floor of the next emerging trend.”

As one of the rising stars in the boutique fitness industry, it’s a no-brainer that Mayweather Boxing + Fitness fought its way onto the list, placing No. 484. Entrepreneur magazine highlighted the fact that Mayweather Boxing + Fitness has seen an incredible 5,000% growth in units over the past three years, with another 35+ on the way.

“A Mayweather Boxing + Fitness franchise may be a good fit for someone passionate about fitness, boxing, and community support. As a franchisee, you could have the opportunity to give members a completely unique gym experience. This seems true to both training style and gym atmosphere,” the ranking says. “Community is likely an essential part of operating a Mayweather Boxing + Fitness studio.”

Boutique Fitness Franchise on the Rise

More than ever, Americans are conscious about their health and want to maintain active, healthy lifestyles. However, most people are sick of the same old workout routines at the chain gyms – running on a treadmill or just sitting there on a stationary bike. Instead, record numbers of people are seeking out alternative, entertaining ways to stay fit, in what’s rapidly becoming known as the boutique fitness craze. And within the industry, there’s simply no better than Mayweather Boxing + Fitness.

Mayweather Boxing + Fitness offers a workout program developed by the boxing legend himself, Floyd Mayweather. The program delivers an immersive training experience in which members can burn up to 1,000 calories in just a 45 minute group session. On top of that, Mayweather Boxing + Fitness offers a workout program that is community-oriented, something you just can’t find at your everyday gym. Also, members have access to a virtual reality experience, a mobile app and in-studio technology. As Mayweather Boxing + Fitness catches on, it’s no wonder why locations are rapidly expanding across the U.S.

“Now is a very exciting time to invest in a Mayweather Boxing + Fitness franchise,” says James Williams, CEO and co-founder. “We’ve been around for a few years now, and with every location that we go into, there’s so much excitement and buzz. We know we have the best programming, we know that the model is scalable, and we know that we provide a simple blueprint for our franchise owners to implement. Now it’s all about finding the franchise owners who share our vision and drive for success, because once you bring passionate entrepreneurs into a scalable model like this, there’s enormous wins that come from it. We’re excited about the future.”

Invest on Mayweather Boxing + Fitness Today

Step into the ring with Mayweather Boxing + Fitness to become part of one of the rising stars in the boutique fitness industry. To learn more about becoming a franchise owner, visit our research pages here or request more information today.

Mayweather Boxing + Fitness Multi-Unit Franchisee Interview

Becoming a Multi-Unit Franchisee with Mayweather Boxing + Fitness

At the age of 29, Sunny Dharni became one of the first multi-unit franchisees at Mayweather Boxing + Fitness. Early on, Dharni saw the potential growth of the emerging franchise in the boutique fitness industry, and realized it had the power to change people’s lives.

“I didn’t want to open up just one location, and then regret not opening as many as I could,” Dharni said. “It’s going to be huge bringing this work out to communities all around the country. The confidence you give people, it changes their lives.”

Dharni comes from a long line of self-made entrepreneurs. For nearly a decade, he worked as a regional manager in his family’s business. But the entrepreneurial spirit started calling, and he began looking for his own career path.

“I was researching opportunities and saw Mayweather Boxing + Fitness, and it looked like an amazing investment opportunity,” he said. “I filled out my application, entered my financial information, and then got a call back a week later. And the rest is history.”

Indeed – Dharni now owns the rights to open 10 stores in Northern California. Already, Dharni has one location operating and packing classes, with two more openings planned by the end of the year.

In this wide ranging interview, Dharni talks about the benefits of running your own business, why Mayweather Boxing + Fitness is such a scalable business model, what sets the brand apart from competitors, and much more.

multi unit franchisee

What are some of the benefits of running your own business?

There are so many – for one, you get to control your own schedule. You’re not really answering to anybody else. Your growth and success is in your own hands. And you get to control parts of the business that you can’t control when you’re working for someone else. It’s all very empowering.

What is the Franchise Support like?

The autonomy of running a Mayweather Boxing + Fitness is awesome. And the corporate staff has been incredible since day one. Even since 2019, when I bought into the company, everybody has been super supportive. Anytime you have a question, someone is there to answer you right away.

Is this a scalable business model?

Oh yeah, this business is very scalable, because you can essentially run it from your laptop. As long as you have a good team of managers you trust, you can really scale it to infinity if you want. And that’s what I was really looking for in the fitness industry.

Are you still able to maintain a healthy work-life balance?

Definitely, it’s been awesome. I like to travel a lot and explore new cities. And with this business model, if you have a great team in place at the studio and everything set, you’re not stuck to one location, and that’s the beauty of it.

Why did you choose Mayweather Boxing + Fitness over other brands?

I saw one study that said 80% of people in the world – that’s eight out of 10 people – know who the boxing legend Floyd Mayweather is. Anything he touches turns into gold, and I felt like if he put his name behind something, he’s going to do everything it takes to make the brand successful.

And then just the concept. It’s a great workout. It really is. When they invited me out to Discovery Day, I did a workout and it was awesome. I had never boxed before, but it gave me so much confidence, and by the end of it, I was walking around like feeling great.

How has the response been from members since opening?

The amount of people who thank me for opening in the community has really moved me. We are changing people’s lives, giving them confidence. And at the same time, opening a Mayweather Boxing + Fitness has completely changed my life. Seeing the positive impact we’re having reminds me why I got into this.

Become a Franchisee with Mayweather Boxing + Fitness

If you like the idea of owning and growing your own boutique fitness franchise under the award-winning name of the champ, Floyd Mayweather, now is the time to invest, as Mayweather Boxing + Fitness is primed to continue growing.

To learn more about the Mayweather Boxing + Fitness franchise, visit our research pages here. If you’re ready to start a conversation with our franchise staff about starting your journey to franchise ownership, fill out our form here and we’ll be in touch.

Multi-Unit Franchising With Mayweather Boxing + Fitness

What is Multi-Unit Franchising?

If you are an aspiring entrepreneur looking for a fast-track to growth and wealth creation, look no further than multi-unit franchising. At its core, multi-unit franchising allows franchisees to own and operate more than one business in a defined territory. Having multiple locations means greater and diversified income, lower operating costs, and stronger brand awareness. That’s why more than 50% of all franchises are multi-unit operations.

“There are many benefits to owning multiple franchise locations. Anytime there is a chance to successfully scale a business and create a greater opportunity for wealth creation, it becomes a powerful commodity in the business world. Today, multi-unit franchise development is very popular, and — based on the ability to create wealth – the trend will continue,” according to a report in Forbes magazine.

“As with all business decisions, multi-unit franchise ownership comes down to money and control. If you own a franchise that operates from a retail location, the path to growth is through more development. The more locations you have, the more valuable your business becomes. Larger franchisees who diversify through a variety of locations are also better positioned to withstand an economic downturn – something we witnessed just a decade ago.”

multi unit franchising

Why Mayweather Boxing + Fitness is Perfect for Multi-Unit Franchising

Mayweather Boxing + Fitness is a revolutionary boutique fitness studio with a workout plan developed by the legend and champ himself, Floyd Mayweather. With a workout program created by one of the most well-known athletes of all time, Mayweather Boxing + Fitness is in an incredibly unique position to take the boutique fitness industry by storm. What’s more, our workout plans are tailored to fit the ability levels of all members, from the beginner just starting out to the everyday gym-goer.

For aspiring entrepreneurs, Mayweather Boxing + Fitness offers a business model that’s made for multi-unit franchising, and it’s not hard to see why. Our business model is as straightforward as it gets, making it easy for franchise owners to focus on growing their business and scaling up to multiple locations. And, as an emerging brand in the boutique fitness industry, right now offers a great time to invest, with prime territories available all over the U.S.

“The business model is very straightforward,” says David Weis, owner of multiple locations in the Los Angeles area. “I decided to invest because, as an experienced entrepreneur, I wanted something I could replicate over and over again. I also wanted something that would be exciting to be a part of. When we announce a new location is opening up, the community really goes wild. It’s such an incredible brand to be a part of.”

Scalable Business Model

Mayweather Boxing + Fitness has a business model that’s designed to be easy to operate, easy to scale. For starters, our main source of revenue is predicated on memberships, which is why we offer a proprietary presale process, so you have paying members from day one. With recurring revenue streams, franchise owners have the cash flows needed to make it easy to open multiple locations.

Mayweather Boxing + Fitness also requires very little space and cost to get started. Our layout, for instance, only needs 1,800 to 3,500 of square footage. On top of that, our equipment package is lean and affordable. That’s a far cry from competitors in the fitness industry that need heaps of equipment and space.

“Our business model is designed to be easy to follow,” says James Williams, CEO and co-founder. “Once you find the right location, you can be up and running in a matter of months. Our layout is designed to increase the profit-potential of the business, while delivering an exceptional member experience. We provide the blueprint, so that our franchise owners can focus on growing their business and building a great culture within their four walls.”

Ongoing Support

Mayweather Boxing + Fitness franchise owners also have a team of seasoned business professionals in their corner to help them on their way to multi-unit ownership. From day one, franchisees work with our real-estate team to help find the absolute best location for your franchise, as well as navigating the real estate process. We also offer several days of in-person training at our headquarters, where you’ll learn everything from how to get and retain members, marketing strategies, setting financial goals, and much, much more. Mayweather Boxing + Fitness’s training and support team is also dedicated to being on-hand and accessible for the entire life of the franchise, making sure you reach your full potential as a franchise owner.

“All of our corporate team has strong experience in boutique fitness,” says Williams. “We understand how to scale franchise systems the right way. Everyone here has a huge passion for fitness, for boxing, and for the success of our franchisees. The relationship and connectedness between our team and our franchisees is a critical part of our success.”

Learn More about Mayweather Boxing + Fitness Franchise

Step into the ring today and learn more about the Mayweather Boxing + Fitness franchise opportunity today by visiting our research pages here or filling out a form for more information.

Interview With Mayweather Boxing + Fitness COO

Brian Diaz, COO, Talks about Mayweather Boxing + Fitness Franchise

Mayweather Boxing + Fitness is a boutique fitness brand that not only focuses on group fitness classes, but also offers a range of workout and training programs with high-cardio activities. More than anything, it’s communal, with friends and family of all ages participating in classes.

Brian Diaz, Chief Operating Officer, realized early on that Mayweather Boxing + Fitness was in a unique position because of its unmatched brand name awareness, coupled with a workout you just can’t find anywhere else.

“A lot of the programs and movements that are deployed at the studio and in classes are actually the same punch combos and movement patterns from Floyd himself,” Diaz said. “So our members are getting a higher level workout versus any other kind of standardized brand.”

In this wide-ranging interview, Diaz talks about what makes Mayweather Boxing + Fitness so unique, all the ways the brand generates different sources of income, and why now is the time to invest.

brian diaz boxing man

So what makes Mayweather Boxing + Fitness unique?

First off, just the name itself being associated with the boxing legend Floyd Mayweather. Whether you’re coming in to start a new business, considering franchising, or your customers are looking for something of high value, the name Mayweather always carries huge brand awareness. But really, it’s inside the studio that the value proposition is realized, because you learn how to punch against the bag and move your body is a really effective way. It’s very empowering for all genders and all demographics. People get the opportunity to not only express their power, but feel strong and empowered while doing so. Ultimately, that’s the best expression of fitness and wellness – learning how to move your body and feel really good while you’re doing it.

Why would you choose Mayweather Boxing + Fitness over others?

Again, we have a brand awareness other boutique fitness franchises can only dream of. One of the biggest obstacles for a new business is to get the community aware of your services. With Mayweather Boxing + Fitness, our franchise owners have a leg up because everyone knows Floyd Mayweather. They understand when it says Mayweather Boxing + Fitness, that they’re going to come in and get a world-class workout.

What are all the ways franchise owners generate revenue?

Obviously, we have our ongoing, recurring memberships. That’s the foundation of a killer business model, having repeat customers. In order to do that, you have to have superior service. So that’s what we do with our membership base. We also offer personal training for franchisees to generate additional, high-margin revenue. On top of that, we also have apparel that typically runs a little higher in terms of activity versus other brands, because it’s pretty cool and unique. And down the road, we’re always looking at innovations and evolving to add more services to the brand.

Who makes for the ideal Mayweather Boxing + Fitness franchise owner?

The ideal franchise owner is somebody that embodies leadership and passion. They don’t need to know the intricacies of boutique fitness, we provide that through onboarding. But we can’t teach passion. We also look for franchise owners who are capable of retaining customers and building communities. Because that’s the idea of the Mayweather Boxing + Fitness: through strong leadership, we can create pockets of communities that are emboldened and healthier.

Why is now a great time to invest?

Now is a great time to invest in Mayweather Boxing + Fitness, because boutique fitness is still scaling. It’s constantly growing, more folks are looking for that one-on-one member experience versus going into a big box gym that’s 10,000 square feet, and you don’t get the opportunity to engage in that social human interaction. That’s first and foremost. Then beyond that, boxing boutique fitness is one of the more attractive market segments in boutique fitness that has grown exponentially. Couple those two things with the Mayweather brand, its concepts and its awesome classes, then you realize there’s no other time than now to invest.

Learn More About Mayweather Boxing + Fitness

Mayweather Boxing + Fitness is only just getting started taking the boutique fitness industry by storm. To learn more, visit our research pages here or make a request for more information today!

Mayweather Boxing + Fitness Franchise Primed For Growth

A Winning Year for Mayweather Boxing + Fitness

Ding, ding ding – talk about a one-two knockout punch: 2022 was a hallmark year for Mayweather Boxing + Fitness, a one-of-a-kind immersive training workout developed by the champ himself, Floyd Mayweather. In March 2020, for instance, Mayweather Boxing + Fitness had just 5 locations in the U.S. Now, the franchise has 65 locations in communities across the country, with another 35 in the works, representing a nearly 2,000% growth!

Much like the training principles set by Mayweather himself, Mayweather Boxing + Fitness set goals for 2022 and followed through. The franchise set out to have more than 100 studios operational or in the works, backed by an accelerated growth plan that included a national advertising campaign, investing in the best tools and resources for franchise owners to grow, memberships, and hiring experienced corporate team members to beef up the support platforms.

“The level of interest that we’re seeing from entrepreneurs is just incredible,” says Nick Abrahams, Director of Development. “Floyd is the greatest boxer of all time, and he immediately associates this business with success. And in a category where there’s a lot of competition, the name recognition truly matters. But we go well beyond the name – we have the best programming and deliver an exceptional experience to our members. We have a world-class training and support infrastructure to ensure that our franchisees can thrive and grow. This is why we’re growing so fast, and we’re really committed to being the number one boxing fitness franchise on the market.”

mayweather primed for growth

Brand New Franchise Development Website

It all starts with an amazing website. Mayweather Boxing + Fitness just launched a sleek, easy to use franchise development website, a one-stop shop for prospective franchise owners to get all the info they need on an amazing investment opportunity in a booming industry. Mayweather Boxing + Fitness’s new franchise development website has proven to help drive recruitment and grow our brand. How so? The new franchise development website clearly tells the Mayweather Boxing + Fitness brand story in an exciting and engaging way, through easy to read content, interviews with franchise owners, videos and other storytelling methods.

Mayweather Boxing + Fitness’s new website is also easy to navigate, with in-depth pages to explain everything prospective franchise owners need to know about running the business, from a costs page that lays out what it takes financially to invest, a support page that includes all the ways the corporate team has your back, to regular blogs posted about all the exciting news and developments with the franchise. In this day and age, a franchise development website is the first interaction aspiring entrepreneurs have with your brand. And our website puts our best foot forward.

Stepping Up Support

Over the past year, the Mayweather Boxing + Fitness franchise team has invested heavily in the support of their franchisees, all to help them thrive and grow their business. Once you’re on our team, we have your back. Our comprehensive and robust training and support program covers every single aspect of operating a Mayweather Boxing + Fitness studio. We help with site selection and build-out to help find the optimal location for your studio in your community. Then, we offer in-person training to teach you everything you need to know to grow, from how to get and retain members, implement marketing strategies, and setting business goals. You can rest assured you are never at it alone, as our team is on-hands for any of your questions or needs.

“We’re going to be in your corner,” says Bryan Diaz, Chief Operating Officer. “As a franchisee, you are there to support your members and your team. And we’re in the background supporting you to be as effective as possible in your business. We will provide you with the strategic sales and operations support that allows you to flourish and grow your business to where you want it to be.”

Primed for Growth in 2023

Mayweather Boxing + Fitness is showing no signs of slowing down in 2023. In fact, the franchise is poised for even more growth, as Americans show a desire to get back into the gym and get into shape. Already, existing franchise owners are reinvesting in multi-unit ownership. And, aspiring entrepreneurs are catching wind that Mayweather Boxing + Fitness is a burgeoning brand, making a name for itself in the fitness industry. As a result, Mayweather Boxing + Fitness is ready to expand into prime markets across the U.S.

“Now is a very exciting time to invest in a Mayweather Boxing + Fitness franchise,” says James Williams, CEO and co-founder. “We’ve been around for a few years now, and with every location that we go into, there’s so much excitement and buzz. We know we have the best programming, we know that the model is scalable, and we know that we provide a simple blueprint for our franchise owners to implement. Now it’s all about finding the franchise owners who share our vision and drive for success, because once you bring passionate entrepreneurs into a scalable model like this, there’s enormous wins that come from it. We’re excited about the future.”

Boutique Fitness Industry is Growing

The fitness industry is making a comeback for the ages. As one of the hardest hit industries by the COVID-19 pandemic in 2020, the health and fitness industry is already on an incredible recovery journey. Now, the global fitness industry is expected to hit $190.56 billion in 2022 and grow to $434.74 billion by 2028. It’s clear the fitness industry has shaken off the blows from the pandemic and has come back stronger than ever.

But not everyone wants the same old gym experience. Increasingly, the demand for “boutique fitness” – smaller studios that specialize in a particular workout or regime – is through the roof. According to Run Repeat, more than 42% of all gym memberships are to boutique fitness studios, making up nearly half of the $102 billion revenue from the gym industry in 2021. What’s more, the boutique fitness industry is expected to be worth $22.1 billion by 2022, up nearly 5% from pre-pandemic levels. By 2025, that number is expected to shoot up an incredible 17% to $26.2 billion!

Now is the Time to Invest in Mayweather Boxing + Fitness

Step into the ring and become part of one of the most exciting and innovative brands to disrupt the fitness industry in years. Mayweather Boxing + Fitness offers a workout experience like no other, developed by the champ himself, Floyd Mayweather, and modified to be accessible and effective for the everyday gym-goer. And, more than anything, we deliver results and people across the U.S. are taking notice. To learn more about Mayweather Boxing + Fitness, check out our research pages here or make a request for more information here.

Mayweather Boxing + Fitness Acquires KickHouse Franchise

KickHouse Franchise Systems Joins Mayweather Boxing + Fitness

Get ready to step into the ring at a Mayweather Boxing + Fitness near you, after a huge expansion of the premiere boutique fitness franchise. Just recently, MW Fitness Holdings, LLC, the parent company of Mayweather Boxing + Fitness, acquired KickHouse Fitness, LLC, a leading kickboxing franchise system. Now, the existing 65 Mayweather Boxing + Fitness locations will combine with the 26 KickHouse locations, expanding both franchises’ footprints in communities all over the U.S.

“We are beyond excited to become part of the Mayweather Fitness family, sitting alongside the industry-leading Mayweather Boxing + Fitness brand and team,” KickHouse Fitness’ founder, Jessica Yarmey, said in a statement. “We believe that this combination will offer opportunities across all areas of the combined business, including marketing and franchisee support, and will help make all locations more relevant and attractive to consumers across the country.”

The announcement is just the latest development in Mayweather Boxing + Fitness’s incredible growth over the past few years. Case in point: in March 2020, Mayweather Boxing + Fitness had just 5 locations. Now, the boutique fitness franchise has 65 gyms across the U.S. – that’s a 1200% growth in two years! The rapid expansion of Mayweather Boxing + Fitness can be attributed to the unique, immersive training experience developed by undefeated world boxing champion Floyd Mayweather, which offers inclusive, high-intensity fitness workouts, instructional videos, and classes that deliver results. But the franchise’s success is also a product of a highly attractive, easy to operate business model that’s designed to help franchise owners succeed and grow their business.

kickhouse franchise joins mayweather boxing

65 Franchise Locations and Growing

Mayweather Boxing + Fitness isn’t taking the gloves off, either. The franchise has ambitious goals to expand even more across the U.S. and become the household name in fitness. And it’s already got a leg up – nearly every American knows the greatness of Floyd Mayweather, who accomplished a world record of 50-0, giving our franchise owners an already established brand awareness and recognition in their communities. Who wouldn’t want to get in shape with a training and exercise program developed by one of the best athletes of our time?

Mayweather Boxing + Fitness also offers a one-of-a-kind investment opportunity for aspiring entrepreneurs. Our corporate team has strong experience in boutique fitness and developed a business model with high growth potential that’s easy to scale. Mayweather Boxing + Fitness is also dedicated to making sure its franchise owners have everything they need to grow, and that starts on day one. Our training and support program is one of the best in the fitness industry, featuring assistance with site selection and build out, in-person training, marketing, presale process, and the latest technology. Plus, our corporate team is available 24/7 for any and all questions for the life of the franchise.

“Now is a very exciting time to invest in a Mayweather Boxing + Fitness franchise,” says James Williams, CEO and co-founder. “We’ve been around for a few years now, and with every location that we go into, there’s so much excitement and buzz. We know we have the best programming, we know the model is scalable, and we know that we provide a simple blueprint for our franchise owners to implement. Now it’s all about finding the franchise owners who share our vision and drive for success, because once you bring passionate entrepreneurs into a scalable model like this, there’s enormous wins that come from it. We’re excited about the future.”

Invest in Mayweather Boxing + Fitness Franchise Today!

One of the best parts about investing early in the most exciting brand to hit the boutique fitness industry in a long time is the fact we have wide-open territories available in some of the most desirable markets in the U.S. Already, existing franchise owners are scaling up and becoming multi-unit owners. Now is the time to throw your hat in the ring and invest in a franchise that’s about to explode. To learn more, visit our research pages here or request more information here.

New Fitness Franchises: Mayweather Boxing + Fitness

What is a Fitness Franchise?

Never before have Americans been so invested in their health and wellness, making now an incredible time to invest in a fitness franchise. Indeed, new fitness franchises can take many shapes and forms, allowing the customer to choose the style of workout that fits best with their lifestyle. No longer do traditional large format gyms dominate the market. Over the years, fitness boutiques, which are smaller group fitness concepts that specialize in a particular workout, have completely disrupted the industry, biting into the overall market. Though the number of fitness locations (36,000) and members (57 million) has tripled over the past few decades, an estimated 35% of customers have shifted away from incumbent brands.

“Fitness Boutiques re-defined the industry, driving much of the membership growth over the past decade,” according to a report in Toptal. “They adapted to the unique preferences of Millennials and younger generations who sought more specialized experiences, a sense of community, and flexible participation (read: no pushy sales, or year-long unbreakable contracts). Highlighting their rapid expansion, the definitive trade organization IHRSA notes that boutique memberships expanded 74% from 2012 to 2015, compared to 5% for health clubs. Admittedly, boutiques started from a smaller base, but their share of total revenue—some 35%—proves their presence is significant.”

To be sure, fitness boutiques are no passing fad, and now rival the largest chain fitness locations in the U.S. Fitness boutiques are a great investment now and for the future because they offer what no gym can – a highly specialized experience that features convenience, flexibility, and a sense of community. What’s more, these gyms are highly popular with younger generations, which is a growing segment in the market.

man boxing with gold gloves new fitness franchises

The Demand for Boutique Fitness

According to Run Repeat, the boutique fitness industry is one of the fastest growing sectors of the fitness industry, expected to be worth $22.1 billion by 2022, up 4.63% from their pre-pandemic levels of $21.1 billion in 2019. By 2025, the boutique fitness industry is expected to hit $26.2 billion, up 16.97% from 2022. Many estimates show boutique fitness accounts for nearly 50% of the overall market share in the fitness industry!

So what’s behind all this demand? Simply put: boutique fitness offers a more engaging, fun, and immersive workout than traditional gyms. Studios specialize in a certain type of exercise, or blend a few different styles in a unique way. You’re surrounded by like-minded people interested in the same workouts as you. Everyone knows their instructor, who will guide you step-by-step throughout the class, and there’s a sense of community you don’t find at traditional health clubs.

“Boutique fitness isn’t running on a treadmill for 30 minutes after work, or awkwardly lingering around the weight rack waiting for someone to finish so you can nab their weights,” according to a report in GloFox. “Instead, boutique fitness is an experience; training in a small group setting with everyone in the community feeling accomplished after. Unlike the traditional gym model, members are a part of something that’s about more than exercise alone.”

Mayweather Boxing + Fitness is a Winning Deal

Enter into the ring Mayweather Boxing + Fitness, a boutique fitness experience like no other. Founded in 2018 by legendary boxer Floyd Mayweather and businessmen James Williams and Burrel Wilks, Mayweather Boxing + Fitness is now one of the fastest growing new fitness franchises in the boutique fitness category. At Mayweather Boxing + Fitness, you’ll be working out with a routine created by the undefeated champ himself, modified for the everyday gym-goer. Our workout curriculum is designed to deliver results, with members able to burn up to 1,000 calories per class. And every class is different, whether you want to burn calories, build muscle, increase balance, or just let off some steam.

“Boxing is an extremely empowering activity,” says Chan Gannaway, Director of Instructor Education and Content Creation. “It’s a great way to burn calories, get fit, and release a lot of stress. Our members feel really empowered when they leave class. The results that we’ve seen from our members are truly incredible. They’ve lost tons of weight, they’ve gained confidence, and in some cases, they were able to go off medication that they were on for years. It’s truly life changing for our members.”

For aspiring entrepreneurs, Mayweather Boxing + Fitness is a simple-to-operate, scalable business model with huge profit potential. Plus, our brand already has a leg up with the backing of one of the greatest boxers of all time. Mayweather Boxing + Fitness has the programming, exceptional experience, and world class training and support to back it up.

Going for Gold Franchise Support

All along the way, we make sure franchise owners have every tool in the toolbox for growth. From day one, our corporate team will help with site selection and build out, making sure you have an optimal location and move through the leasing/build out/construction process as smoothly as possible. Each franchise owner spends several days of in-person training, where you’ll learn all the ins and outs of the business, including attracting and retaining members, marketing strategies, and setting financial goals. Our team also makes sure franchise owners are up-to-date with the latest technology, including our mobile app and in-studio tech platforms. And, rest assured, our ongoing support is at your fingertips for any question for the life of the franchise.

“We’re going to be in your corner,” says Bryan Diaz, COO. “As a franchisee, you are there to support your members and your team. And we’re in the background supporting you to be as effective as possible in your business. We will provide you with the strategic sales and operations support that allows you to flourish and grow your business to where you want it to be.”

Learn More about New Fitness Franchises!

Mayweather Boxing + Fitness has prime territories available across the U.S., but not for long. With the rise in popularity of boutique fitness, Mayweather Boxing + Fitness is a brand in the right place at the right time. With the name recognition of the champion himself, Mayweather Boxing + Fitness is ready to make a splash in the boutique fitness industry. To learn more, visit our research pages here or request more information here.

What Is The Mayweather Gym Franchise? 

What Is The Mayweather Boxing + Fitness Franchise Opportunity?

Arguably the best boxer of all time, Floyd Mayweather retired undefeated as a professional and remains one of the best pound-for-pound fighters the world has ever seen. So when Mayweather stepped into the ring to start a boutique fitness franchise, you knew it was going to rise to the top and become a champ. Enter into the ring: Mayweather Boxing + Fitness.

Using Mayweather’s own methods and techniques, Mayweather Boxing + Fitness is a one-of-kind immersive, high-intensity training experience you can’t find in any other gym or training facility. With the experience of 21 years of Mayweather’s elite boxing career, along with the partnership of an industry-leading team, Mayweather Boxing + Fitness is primed to become the new gold standard in fitness. For aspiring entrepreneurs, this is a heavy-hitting, knockout opportunity that’s not to be missed.

Over the past two years, Americans have realized the importance of health and wellness like never before. But people are tired of the same-old gym workouts and boring exercise equipment. There’s a new expectation – living a healthy lifestyle and keeping yourself in top shape doesn’t have to be a chore, it can be fun and exciting. Mayweather Boxing + Fitness provides an experience like no other. Mayweather Boxing + Fitness is a brand built by champions to help make champions. Formulated with the perfect combination of boxing, strength, and cardio conditioning intervals designed to make you look good, feel good, and leave with more than just a great sweat.

What Makes Us the Best

So what makes Mayweather Boxing + Fitness unique? Well, for starters, it’s backed by one of the biggest names in sport. You don’t have to be a boxing fan to know about the greatness of Floyd Mayweather. Across the world, Mayweather is internationally recognized as one of the all-time elite names in sports. For our franchisees, that means instant brand recognition and awareness, which is a huge deal for new businesses establishing themselves in communities. When people think of Floyd Mayweather, they think of a champion and greatness, and your franchise is now part of that journey.

Mayweather Boxing + Fitness has a business plan designed for long-term success. We’ve built a streamlined and straightforward business model centered on operational simplicity. It’s also set up to be a moderate upfront investment, lower than many other boutique gyms on the market. Our franchisees are not lost in a big corporate system. Mayweather Boxing + Fitness is a family business from top to bottom, providing a hands-on approach with each franchise owner.

group boxing balls mayweather gym franchise

Did we mention our industry-leading corporate team, made up of some of the most experienced business people in the fitness industry? Our stellar team has the reputation and experience of being part of building multiple successful fitness franchise brands across the country. Gyms and boutique fitness studios are ever changing, and our teams are at the cutting edge of the latest technologies and growing trends, such as our all-in-one branded mobile app for members, new in-studio videos provided daily, and heart rate monitoring that helps members burn up to 1,000 calories a class.

Supported Franchisees Separate The Competition

As the old saying goes, “Behind every great boxer, there is a great boxing coach.” At Mayweather Boxing + Fitness, behind every great franchisee is a great support and training team. Mayweather Boxing + Fitness is in your corner every step of the way, from the moment you sign on to become a franchisee, all the steps it takes to open, and for the entire life of the franchise location.

Here’s how it works: First, fill out an application to tell us a little more about yourself, and then, through the qualification process, we’ll make sure you’re set up for success. The next step is for you to visit the Mayweather Boxing + Fitness flagship studio to spend some time with our team and learn about the business. Once you’ve signed a franchise agreement and become a franchise owner, you’ll participate in our education training programs and learn from the best in the industry.

At the same time, our real estate group will work with you to help find the optimal location for your franchise, and our in-house construction management group will provide support throughout the entire build-out process. We know the pre-sale process can be daunting, which is why you’ll receive support and guidance from our corporate sales and marketing teams to teach you how to sign up members. Then you’re one step closer to your opening, with full corporate support as you open for classes. Then sound the bell! You’re ready for your grand opening and to start building your Mayweather Boxing + Fitness to become a champ in your community.

Simple Business Model

Mayweather Boxing + Fitness offers a simple and high margin business model, with moderate start-up costs, an easy-to-follow business plan, and recurring revenue streams. We want everyone excited about our brand to have a chance at success, which is why we’ve kept initial investment costs low, ranging from $299,700 – $595,500, far below many other fitness facilities and gyms.

One of the huge ways Mayweather Boxing + Fitness keeps costs low is a clean studio layout and easy-to-implement programming system. Our fitness studios only require 1,800-3,000 square feet, making our footprint small and ensuring modest initial build out costs. We also keep costs reasonable for furniture, fixtures and equipment purchases. Because our footprints are small and adaptable, we’re able to put gym locations in some of the most convenient and accessible locations possible.

Learn More About The Mayweather Gym Franchise

The bells have run for the first round of Mayweather Boxing + Fitness’s meteoric climb to be the premier group fitness experiences in the market. Backed by the champ himself, Mayweather’s splash into the fitness industry has already generated a ton of consumer buzz and brand awareness. With the fitness industry booming, now is the time to step into the ring and invest in a Mayweather Boxing + Fitness franchise. To learn more about franchising opportunities, visit our research pages here or request more information here.

Join the Winning Team